Home business global marketing checklist

It amazes me how wide open the world is for work at home marketing opportunities thanks to the Internet. What we do at our computer affects people on the other side of the world just as easily as those living next door. However, how we affect those people may be different than we think. The following list will assist in making sure that the legitimate business contacts we have with others is mutually profitable.

  1. Learn from different cultures. People have different insights and experiences and can offer valuable information with operating a home business, especially when marketing in other parts of the world.
  2. English is not everyone’s primary language. People who use English as a secondary language do not always translate the same. They may misunderstand words that can have more than one meaning. Be considerate of this when communicating with people in other countries.
  3. Marketing physical products is not possible in all parts of the world due to additional costs. If you’re selling, make sure the company’s products you are marketing include information or resource products which can be obtained via the internet. Training and “how-to” information can be invaluable for every home business. These kinds of products along with physical products allow a choice for everyone to purchase.
  4. The products you are marketing should be available for purchase in different currencies. Thanks to the high-tech advances in banking and the use of credit cards much of the currency exchange is processed by the credit card companies. Purchasing goods from other parts of the world has become much easier.
  5. Plan for time differences. With all the time zones, people we contact in different parts of the world are not able to respond immediately.
  6. Give others the “benefit of the doubt”. Cultural differences can affect how your communication is perceived. For example, responses from others can seem rude or impolite when that is not the intention.
  7. Make friends with people in other parts of the world. Learn about their culture and the places where they live. This can be a very rewarding part of operating a home business in a global marketplace.

A good home business opportunity will provide training and marketing resources to assist in the Global Marketplace. A large network of experienced affiliates should be available, usually through internet discussion groups, so that anyone can learn how to succeed – no matter where you live!

Network group

Check out any opportunity and make sure you are comfortable with the services and support they provide. Many of the people you work with over the internet will be from different parts of the world. This can and should be an exiting part of your business!

About the author
Craig Ritsema operates a successful part time home business and resides in Michigan, USA. For more details visit his site at: