Rosalind wants to share her inspirational poetry with a wider community. Alas, poor Rosalind lives in a remote town.
Jonathan is a graphics artist who settled in a mountain resort community after he left college. He would like to start a graphics business in this new location but office space in local buildings is far too expensive and his meager advertising budget wouldn’t attract enough customers to get started.
Merle was a secretary at a college for many years. She retired recently. She misses the interaction with students. And spends her time surfing the Internet. She has an idea for starting a business matching students with other students in her community who are looking to share housing. And thinks the Internet would be a perfect avenue to reach out to them and attract clients.
What do they have in common?
- They need to reach a wider audience.
- They have a product or service to sell.
- They have a talent to promote.
- Their funds are very limited.
If you can relate to a few of the above and answered “Yes” this sounds exactly like me!
Well, you need a website!
Thanks to modern technology, the rapid advancement of the Internet, computers, and peripheral equipment, the Internet offers individuals an avenue to inexpensively market, promote, or sell a product, service, or business. People across the planet will have immediate twenty-four hour access to your website.
In fact, anyone with an Internet connection and a few basic computer skills can easily build a website for free or very inexpensively.
So, what are you waiting for?
Having a website is a convenient and cost effective way to market your business and reach a larger consumer base. Once it was thought having a business on the Internet was out of reach for the average person. That is certainly no longer true! Make it your goal to build a website here and now!
About the author
BB Lee is Editor/Publisher of SmallBizBits Home Based
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